Ofcom and Which? want you to check what broadband options you have
Ofcom has started a campaign based around the reality that lots of people are out of their contracts on old ADSL/ADSL2+ based services but could actually upgrade with their current provider or switch to a new provider and get much faster speeds.
The boostyourbroadband campaign is supported by Which? and has three very simple messages:
- Check what broadband you can get in your area
- Get advice on what you should look for
- Speak to your provider and shop around for other deals
While we know lots of people can upgrade to faster services, we want to urge people to check what the price will be once the contract finishes. In situations where you do start a migration to a new provider after changes in the migration rules made by Ofcom your old provider is able to make a retention offer when sending out the sorry you are leaving letter.
Openreach sent through a comment at 8:40am
There are more than 17.5 million homes and businesses in the UK that can order a better service over our network today, but who haven’t yet upgraded – meaning they lose out on more reliable, resilient connections that would allow them to work from home, access every entertainment platform, and manage smart home devices at the same time without so much as a second thought.
At Openreach, we are committed to playing our part in upgrading the country to better broadband. One of the ways in which we do so is by offering long-term price reductions for our wholesale fibre products, which we hope will encourage providers to upgrade their customers onto the faster, more dependable services we’ve built. We encourage customers to get in touch with their providers today and discover what might be on offer in their area.Openreach spokesperson
We advised the other day about not ordering a broadband migration in the run up to Christmas, since with migrations taking around 3 weeks you don't want this to fall in the time window of 23rd December to 1st January, simply because while the vast majority of migrations are seamless the scope for a new router not arriving or some other fault is not something we'd want to suffer when the home was full. Of course if ordering a new service that can overlap with your existing broadband e.g. one of the alternate FTTP services then no worries. Ordering migrations to avoid the Christmas and New Year holiday season should be safe from 21st December.
Update 11:55am: A statement from CityFibre
It is right for Ofcom to start to address problems created by a lack of impartial information available to broadband customers. It has never been more important to make sure that consumers are empowered to make an informed choice as we strive towards full fibre as standard by 2033. However, it is clear that barriers remain if consumers are still putting up with paying more for sub-standard services.
Ofcom should now expand the scope of this campaign to address the mis-selling of ‘fibre’ broadband. The failure of the ASA to address this and to allow advertisers to wrongly mislead customers into paying more for a ‘fibre’ service that is in fact delivered to their home over legacy-copper networks is perpetuating confusion, and Ofcom needs to step in to help consumers make an informed choiceGreg Mesch, chief executive at CityFibre
The Ofcom checker already addresses the fibre broadband issue by omission, ie it is just using the standard (anything under 30 Mbps), superfast (30 Mbps to 299 Mbps), ultrafast (300 Mbps and faster). So G.fast close to the pod should tick the ultrafast box, slightly further away it only shows as superfast.