Sky adds 110,000 broadband customers in the last quarter
There was no real prospect of Sky losing its position as the second largest broadband retailer in the UK, its performance for the quarter ending 31st December 2013 sees the provider adding 110,000 broadband customers showing either that the provider is attracting customers from other providers or convincing more people to sign up for the first time.
Sky now has some 5,127,000 broadband customers, with 96% of these using a LLU based connection. Sky is skilfully ensuring that customers are well aware of the catch-up TV functionality of the Sky+HD box and with offers of new boxes, wireless adaptors and boosters it has managed to see another one million boxes connected to the Internet, so that 4.4 million Sky TV customers can now access the on-demand features over their broadband connection.
Alas there are no figures for the growth in FTTC based subscriptions at Sky and the LLU network only grew by a single exchange in the quarter to a total of 2,355 exchanges.