SeeSaw runs beta aiming at a March launch
SeeSaw, the service that stemmed from the original work on Project Kangaroo, has last week launched a beta of their TV on demand service. The beta takes the form of an invite only system with the lucky people who signed up early able to access the content that is available. The beta is reported to be full, but numbers will be re-evaluated and possibly more people added.
So what will users get to see? SeeSaw have signed a deal with Channel 4 and Five to air certain programmes that include Skins, Grand Designs and Peep Show from 4, and Neighbours, The Gadget Show and Home and Away from 5, but it doesn't cover the whole catalogue of shows that are available via 4oD or five on demand. Some BBC content will be available including Doctor Who. SeeSaw have also approached production companies directly which has got it the rights to Footballer's Wives and The Apprentice as well as 50 made for TV movies from a US company, RHI Entertainment. Sport is expected on the cards, with plans to show content from the 2010 World Cup and also the 2012 Olympics.
The full service is expected to be available from March with over 3,000 hours of content. How this will go down in the ever-competitive on-demand television market will be interesting to see. A lot of the content will be available for free elsewhere such as on 4oD's website, or via YouTube, but if they can bring in good content, and get the user-interface right, it could sway people to SeeSaw.