Free Wi-Fi at 1200 McDonald's restaurants
McDonald's has announced it will be offering free wireless Internet access in 1,200 restaurants around the UK. Reuters.co.uk lists the UK as having around 11,477 Wi-Fi hotspots.
Once McDonald's has got people through the door they will be hoping that people will buy something and thus drive counter sales up. Whether other providers will look to reduce the price of using their Wi-Fi networks is not known, but with free access in McDonalds and the recent BT FON agreement paying £5 for an hour of Wi-Fi Internet access looks very expensive.
Update 1pm: The full press release can be found at www.webitpr.com.