The soft launch of fixed line broadband over at Vodafone is not so soft now, as the service is available to order for anyone rather than being restricted to limited parts of the UK and you also had to be a Vodafone mobile customer previously.
To sweeten the launch the previous price offers have been dropped and replaced with 12 months free access to Netflix (worth £7.49 per month), existing Netflix customers will have the offer credited against their existing plan. Vodafone mobile customers also benefit from a £5 per month discount on the 18 month contracts.
The oddity of needing to telephone or visit a Vodafone store continues as the online ordering system still appears to be a work in progress. With no online ordering system we cannot give it a test order or two and check what the exact availability in terms of exchanges that are outside the C&W LLU network footprint is.