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FT leaks news that BT Mobile plans will appear this week
Sunday 22 March 2015 12:00:56 by Andrew Ferguson

The Financial Times has indicated that they are expecting BT to publish details of its first mobile bundles next week.

With 4G expected to play a large part and mobile phones hoping on to BT Wi-Fi when available there is some scope for interesting bundles as the product develops, but as this is a retail operation we are not expecting there to be free bundling involved as this would further complicate the recent fibre service margin squeeze test.

Virgin Media and TalkTalk are already in the quad-play space, so one would expect Sky to join this party too, particularly as the evidence shows that once you get people into a large product bundle people are a lot stickier in terms of the time they remain a customer.


Posted by dogbark about 1 year ago
FT must have read it in the Telegraph
Posted by kraftman about 1 year ago
You probably meant hopping, although hoping is the standard with BT.
Posted by ahockings about 1 year ago
Du Dum.. Tsshhhhh :-)
Posted by godsell4 about 1 year ago
Does anybody else see this as a way in which BT and will argue we have reached the UK and EU targets for SuperFast Broadband coverage?

I do know that BT Mobile is not BTO, but we all know how politicians work.
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