The world of mergers and acquisitions is almost like a continuation of the gossip chain at school, but with much larger sums of money involved. It appears some analysts are suggesting that Sky could merge its European operations under a Sky Europe banner and may also see the operator move into the quad play arena via a merger with Vodafone or Telefonica.
Back in 2013 BSkyB purchased the fixed line telephony and broadband arm of O2 UK, and the increasing number of ways that Sky content can be accessed via mobile networks makes the idea of also becoming a mobile operator compelling.
BSkyB is currently the number two retail broadband operator in the UK, but is only likely to catch BT Retail within the next year if demand for Sky Fibre increases dramatically. A broadband market where BT Retail is not the dominant retailer would make for some interesting discussions at Ofcom.