Plusnet is this weeks broadband provider to feature in the list of adverts that have been complained about, a total of four viewers raised complaints about the series of adverts that ran promoting an offer than ran out back in February 2013.
Three issues were raised but only the second two points were upheld by the ASA. Plusnet were made to make changes to ensure significant conditions were clear and that availability of a promotion was made clear.
The requirement for line rental is becoming an increasing factor for people to get the best broadband deals, we believe that a large part of this is that the larger providers see revenue from calls as a way to subsidise very low price point broadband. The year on year price increases in voice line rental, when the cost from Openreach has been decreasing also support this notion. If you have the money to pay the voice line rental 12 months in advance, many providers have offers which can save you around £5 per month so it is worth looking for these and even if there is no obvious offer on their website, call them as some don't openly promote their best line rental deals.