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Sky starting to challenge Virgin Media as second largest provider
Thursday 31 January 2013 10:54:48 by Andrew Ferguson

Sky Broadband overtook TalkTalk in terms of the number of broadband customers at the end of the last quarter and now has 4,235,000 customers as of 31st December 2012. If it keeps adding customers at a similar rate to the 132,000 in the last quarter it is on course to stroll past Virgin Media and be the second largest broadband provider in the UK later in the year.

The Sky Broadband service is just part of the BSkyB empire, and with 33% of its customers taking a triple play product (TV/telephone/broadband) there is still lots of scope for growth in terms of attracting existing TV customers onto its telephone and broadband products. Interestingly 38,000 of the new sign-ups to broadband in the last quarter took just telephone and broadband. The Sky LLU service is now available on 2,108 exchanges an increase of 201 compared to twelve months ago, and 73% of customers are on full LLU (MPF) rather than shared LLU (SMPF).

The launch of NOW TV has attracted 25,000 subscribers and the Sky Go service has 3,066,000 unique users. A big change in the last year was the opening up of the Anytime+ service to customers using any broadband provider and with some 1,715,000 Sky+ boxes connected to a broadband service this is providing popular and is another piece in the puzzle as people continue to switch from linear TV programming to the on-demand model.


Posted by jroadley over 4 years ago
So long as they keep their promise of no traffic shaping/priority then I will be happy.
Posted by mitchja over 4 years ago
They need to look at their fibre prices though (especially Pro) as it's starting to look not very competitive vs other providers now.
Posted by fender1105 over 4 years ago
I think mitchja is right but from what i been reading bt are selling there fibre at a lose however if sky dont look at there fibre pricing they will start to lose out
Posted by otester over 4 years ago

Some people like a quality service.
Posted by roughbeast over 4 years ago
Given Virgin Media's issues with contention on their legacy blighted network I would be tempted by Sky if they offered fibre in our area. Sky are the only broadband provider that could possibly compete with VM's broadband, TV, land line package.
However, as long as Sky is associated with the Murdochs I wouldn't touch it with a barge pole!
Posted by diablo401972 over 4 years ago
the problem saying sky might take over virgin media not all place have cable tv so of course sky will my town has no cable what so ever virgin media tryed years ago and the council said no If there where in my town I would be with virgin media as I hate sky they just keep putting there price up and charging for more things im quiting them in july
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