The Isle of Dogs and the blocks of flats that cover it have traditionally been a nightmare with regards to broadband, but that is all changing now. Hyperoptic has gone live in its initial residential tower block in the area which is Lanterns Court, with apparently 100 homes in the 600 potential already hooked up, before any marketing drive.
Isle of Dogs for telephone line based broadband is served by the Poplar exchange, which means that as well as some areas suffering from excessive telephone line lengths, there has often been periods of time when the exchange was closed to new broadband orders from one provider or another. The Hyperoptic fibre to the building (FTTB) solution avoids all these exchange based problems.
"The demand has come from those living in the developments. Residents here come from all over the world where they are used to these types of connections.
The feedback we were getting previously were the speeds were terrible and there was no point in having internet. This changes all that."Hyperoptic's director of sales and marketing Brian Doherty
The news that one serviced apartment group, City Nites is offering the new service for free in its 29 units, is an indication of the reasonable prices Hyperoptic charge, and also the fact that property management companies are understanding that broadband speed and availability can help sway people when looking for a new property to rent either long or short term.