All-you-can-eat data is now available on one of Three's mobile plans offering smartphone users the opportunity to surf away to their hearts content. Three say that customers see fear of exceeding data limits as one restriction which stops them from making the most out of their smartphone, so the company has brought forward this product to address this issue. Full details have not yet made it onto the three website.
"At Three we've built a network with the scale and scope to meet people's data needs both now and into the future – and with more and more customers choosing to opt for next generation smartphones, this will prove more important than ever.
Everyday thousands of customers buy a smartphone on a two-year contract. The trends clearly show usage grows over time. With its all-you-can-eat data The One Plan will still fit your needs no matter how much data you use.
We expect to see more people using mobiles than PCs to access the internet by 2015. all-you-can-eat data is designed to remove the possibility of bill shock when you use data, so you can use your smartphone to do everything it was designed for without the worry of cost."Marc Allera, (Sales and Marketing Director) Three
The One Plan offers 2,000 any network minutes, 5,000 three-to-three minutes and 5,000 texts a month with all-you-can-eat data for £25 a month. At this price, it may entice users to move away from a fixed-broadband service if the network coverage is good as this could offer a cheaper way to get connected rather than paying for a phone line and a broadband service on top of the mobile phone contract.