Virgin Media have announced today some details about their new 'connected TV' product which will launch later this year and allow viewers to store over 500 hours of content. It will allow users to store both HD and 3D content as well as gain access to high-definition on-demand content. An innovative new feature of this product is that the TiVo powered set-top box will feature its own dedicated internal modem allowing it to access Internet services and apps directly without affecting the existing broadband service.
Current and planned on-demand TV services, such as YouView (formerly Project Canvas), require sharing the existing broadband connection with any other users in the household so could run in to bottlenecks if you have a slow connection or are trying to access multiple things at once. Virgin are in a unique position to be able to adapt their network to support multiple high speed devices due to the fibre-coax hybrid network they have deployed which offers more bandwidth than is available through a phone line.
"Virgin Media's next generation connected TV service - powered by TiVo - and combined with our superior broadband will blow other 'connected TV' products out of the water. We're really proud of our new next-generation TV service which will appeal to anyone and everyone looking for the best of live broadcast TV, catch up, on demand and internet apps and services."Cindy Rose, (Executive director, Digital Entertainment) Virgin Media
Details of product availability and pricing are to be announced in due course.