Virgin Media products will be available in Best Buy stores following a new partnership between Best Buy Europe and Virgin. Best Buy will be opening stores in the UK from May 2010 starting in Thurrock (Essex), Hedge End (Southampton) and Merry Hill (West Midlands). Customers will be able to see and try a large number of Virgin Media's products, including 50meg broadband, mobile phones, and Virgins V+ HD TV service.
"Central to creating the fully-connected digital home is the availability of super-fast home broadband. We know that customers want to be able to watch, share and access their entertainment at home and on the go, so I'm confident that together with Virgin Media we'll help our customers to get the most out of their technology through ultra-fast connection speeds and fantastic content."Harry Parmar, (Merchandising Director) Best Buy UK
Best Buy Europe launched in 2008 and is a venture between the Carphone Warehouse and Best Buy which includes the Carphone Warehouse's existing stores and allows Best Buy, a US based consumer electronics retailer, to create a European presence. Interestingly, the Carphone Warehouse Group did until late March also include TalkTalk under it's banner, but this has now been de-merged and is operated as a separate entity. The reason for choosing Virgin's products to promote is perhaps that they are able to deliver more in the Television market than competitor TalkTalk.