It would seem Virgin Media is not expecting people to hide the fact they have a 50Meg cable broadband service, the styling of the modem has echos of the Sony PS3. Perhaps it even comes with a non-scratch cleaning cloth to keep the black gloss surface in perfect condition.
www.TechRadar.co.uk is one of the sites with the pictures. The modem is designed for the future with a 10/100/1000Mbps Ethernet interface and support for four channel bonding. Channel bonding will allow Virgin Media to offer download speeds in excess of 50Mbps, and improve the upload speeds too.