Broadband Wireless Flexi is the latest product in the AOL Broadband range. It is essentially the same as the existing Broadband Wireless product but has no minimum contract term, making it ideal for those who want a contract without any tie-ins.
The service is £14.99 a month if your exchange has been unbundled by AOL Broadband or £19.99 otherwise and carries a 10GB usage allowance with a maximum connection speed of 8Mbps. The product does carry a one-off connection fee of £49.99, but you do get a wireless modem/router and ADSL micro-filter in this start-up package.
“Some customers dislike long-term contracts for their internet service in the same way they resist lengthy mobile phone contracts, so we have listened to them. Our new offer means these people and others can now get a fast, modern, broadband service without needing a long-term contract or feeling tied in should their circumstances change or other offers become available.
We believe this offer will also help bring the benefits of broadband to hundreds of thousands of people. One in ten people with the internet, which is 2.3 million households, still use a slow, dial-up connection. This offer means they can switch to modern broadband internet without needing a long-term contract. The decision to get broadband just got even easier.”Vishal Khakhar, Marketing Director of AOL Broadband
It certainly looks as if AOL Broadband is aiming to sign-up a good chunk of these reluctant converters to broadband. The set-up fee is refundable if you cancel in the first seven working days after the service was fully provisioned (the router will have to be returned too), after this period the £49.99 fee is not refundable.
While AOL Broadband is not the first provider to offer a product with no lengthy contract, it is the first of the providers with over a million customers to do so. It is possible that over the next few months we may see more providers rolling out products with shorter and cheaper to leave contracts in response to the recent news that Ofcom is looking into this area.